Ahmad Basheer — Arena Systems & Cinema

We're on when
the lights are.

I build the platforms that run the game-day operation — proposals, services, graphics, film — for ANC's network of pro-sports venues, and the cinema that sells them. Everything on this page is real: live properties, production proofs, shipped films.

View the work Watch the film
Est. delivery — every week US · EST / AST
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01

The operation

Most portfolios show mockups. This one shows infrastructure in production — the proposal engine ANC's sales team logs into every morning, the services command center that tracks game-day work, the graphics engine that renders broadcast proofs, and the films that carry the story to a client's screen.

One operator, one build standard: ship it live, verify it rendered, or it doesn't ship.

30+Production surfaces live
600+Videos in the library
143Domains under basheer.app
36-shot documentary cut
02

Selected work

Every card below is a real screenshot of the live property, captured from production this week. Click through — they're running right now.

ANC Graphics Engine — Arena View dashboard Live
engine.basheer.app ANC Graphics Engine The metered render engine. Arena View maps every screen in the venue; the planner turns a request into a render job, a proof, and a delivery — render, plan, deliver, bill, one system.
Open the engine
ANC View — story and presentation platform Live
presentation.basheer.app View — Story Platform Every ANC story, told once and told well. Builds presentations and share-links from approved projects, with an 18-type deck engine behind it.
Open View
ANC Proposal Engine sign-in Live
proposals.anc.com Proposal Engine Professional sports display technology, quoted. The platform ANC's sales team signs into every morning — specs, pricing, and scope assembled per venue.
Open proposals
ANC Services Command Center Live
services.ancsports.net Services Command Center One login for the work that keeps game day moving — live event status, support queues, and delivery tracking across the venue network.
Open the command center
The film portfolio — scroll-driven cinema Live
ahmad.basheer.app The Film Portfolio A 30-second scroll-film — one continuous take, ignition-pulse cut, deep red and amber on dark blue. The reel that set the visual language for everything above.
Watch the film
Qandu — Arabic RTL investor one-pager Live
qandu.basheer.app Qandu — Investor Deck A full Arabic RTL investor one-pager — bilingual typesetting, right-to-left motion, and the same build discipline in another alphabet.
Open the deck
03

Broadcast — real proofs

Pulled from ANC's production FTP: actual arena LED content as it ran in-venue. Client, venue, board, and pixel dimensions on every frame.

Kroger x Olipop centerhung takeover — Gainbridge Fieldhouse
Kroger × Olipop — Centerhung TakeoverGainbridge Fieldhouse · Indiana Fever · centerhung + stanchion + courtside
PRF-1 · 15s motion
Kroger x Olipop courtside and ribbon boards
Courtside · Ribbon · VomsGainbridge Fieldhouse · Kroger × Olipop
PRF-2
Kroger x Olipop pavilion, bridge and balcony boards
Pavilion · Bridge · BalconyGainbridge Fieldhouse · Kroger × Olipop
PRF-3
MPH Builders pylon LED — Westgate Entertainment District
MPH Builders — PylonWestgate Entertainment District · approved content
1200×1520
MPH Builders ribbon board — Westgate Entertainment District
MPH Builders — RibbonWestgate Entertainment District · approved content
2480×640
Engine-rendered 3D arena pre-visualization with centerhung display
Engine-Rendered Arena Pre-VisEvery board modeled before a single pixel renders — the arena is the canvas
3D · centerhung

Provenance: ANC production FTP — /I/IND/IND-FEV/Proofs/2026 (Kroger × Olipop), /W/WGT/WGT-ARZ/Approved Content/2026 (MPH Builders).
Same pipeline, reinterpreted blind from the brief at designer-bench.basheer.app and kroger-olipop-bench.basheer.app.

04

Film

Frames from shipped films — not stock, not mockups. Rendered, scored, cut, and deployed.

Document Control film — night stadium exterior with glowing signage
Documentary · 6:00 · 36 shots

"Document Control"

A 36-shot operational documentary assembled from real footage — the night shift, the delivery, the building that never sleeps. Crossfade cut shipped to the web; hard-cut master archived.

See the reel
Cinematic still — protagonist on the field at night
Brand film · 30s · one continuous take

The Ignition Reel

One continuous take, a synchronized ignition-pulse event, deep red and amber on dark blue. The protagonist walks the field the night before it all turns on. This frame is the grade every surface above inherits.

Watch it
05

How it's built

One build standard across every surface — enterprise-grade or it doesn't ship.

Platforms
  • CRM · Services · Proposal engines
  • Graphics render engine
  • Story & presentation platform
  • Client portals & internal tools
Cinema
  • AI film direction & editing
  • Scroll-driven web films
  • Broadcast graphics & pre-vis
  • Voice, score & sound design
Operations
  • Agent-driven automation
  • Production FTP pipelines
  • Self-hosted infrastructure
  • Verified-live deployments